Tag Archives: premiums

Up with Telemedicine. Down with Healthcare Costs.

I hate paying too much for anything. Just ask my family and friends. When I need gas, I will drive out of my way to save three cents and use my rewards card to get three Telemedicinemore, saving a total of six cents on every gallon. My vehicle holds 16 gallons, so I saved less than a buck, 96 cents, searching for a cheaper place to buy gas.

When somebody asks me why, my instinct is to say “because I saved money!” But in reality, did the extra driving really save me anything?  Is going to the first place that has gas, paying a buck more, really that bad? To me it is, and that is why I do it. It makes me feel better.

In the health care world, we compare prices, talk about deductions, worry about our out of pocket…when in reality, we just really need to go see the doctor because we are not feeling good and have a need. We just need to go to make us feel better!

We rely on the government and insurance companies to keep the cost down…any way possible. So then why don’t they allow telemedicine to be paid when we want to use it? Why can’t I feel better at my place of employment, my home, a retail center? Why do I have to go see my doctor as HIS place, and not at mine?  We know that studies show that using telemedicine drives the cost of service down, but why won’t EVERY company provide coverage for it?

The debate has gone on long enough…time to man up and do what is right and cover the service. At least that is my feeling, because it makes me feel better. Sorry, low on gas, got to see who has the best price today and fill it up!

If there is one thing that the implementation of the Affordable Care Act (ACA) has shown us, it is that despite driving down costs of care, insurance premiums have continued to rise. It seems that just leveraging buying power by adding new consumers into the market place has not made a positive impact at the actual patient level when it comes to costs. The average total family healthcare premium has risen to about 23% of median income in employer provided plans. Even in the analysis of a handpicked plan on the insurance exchange, an example you could argue shows the best possible scenario, healthcare costs have essentially failed to decrease nationwide.

Considering that the tax penalty for NOT having healthcare is only 2.5% of income and that an individual can now buy insurance AFTER an event requiring treatment it is not surprising that many are threatening not to buy healthcare until it is needed. That would create a downward spiral, where less people paying in means costs continue to rise. Combine that with the fact that millions of people are being added into the existing medical system. Doctors’ time now becomes a rare commodity, and the perfect storm for ever-rising healthcare costs is definitely brewing. That is unless we deliver care more effectively in a way that costs less and creates efficiencies in how we use our doctors’ time.

Telemedicine drives down the cost of delivering care. It’s not in dispute. Whether you are a patient seeking a remote consultation, a provider needing access to resources from another provider like a specialist to read an MRI, or a hospital looking to reduce readmissions and potential fines, telemedicine is the answer. Studies show reduction of costs in all these areas and more.

Traditional concerns about the potential reimbursement of telemedicine and the privacy and quality of care delivered of remote services are quickly fading into the background. Legislation has and is continuing to assure that telemedicine will be covered by insurance plans and that healthcare facilities. Technology hardware and software providers as well as web-based communication platforms are delivering HIPPA compliant encryption to assure the privacy of patient information. Remote sensors of the wearable, implantable, and even ingestible variety are enabling physicians to gather, store and analyze biometric information to deliver state of the art care.

The environment for rapid adoption of telemedicine has never been better, especially given that most Americans are now comfortable with receiving care this way. People talk to their grandchildren, support highly technical products, and conduct multi-million dollar deals over video teleconferencing today. Why wouldn’t they conduct their routine healthcare visits in the same manner? The answer is that they would, they just need to be paired up with providers embracing the technology. Given that, a small investment in today’s technology is the perfect way to not only find new patients, but also to help drive down the cost of care long term, which helps everyone.

Avidex AV is revolutionizing the way healthcare facilities and doctors are delivering care. Their 20 years of experience is being leveraged to drive down the cost of care while promoting positive healthcare outcomes. Is your organization looking for a new kind of technology partner? Connect with one of our Account Executives today to learn more.



#1: http://www.usnews.com/news/blogs/data-mine/2014/12/09/workers-are-spending-more-of-their-income-on-employer-health-insurance

#2: http://kff.org/health-reform/fact-sheet/analysis-of-2016-premium-changes-in-the-affordable-care-acts-health-insurance-marketplaces/

#3: http://www.americantelemed.org/docs/default-source/policy/examples-of-research-outcomes—telemedicine’s-impact-on-healthcare-cost-and-quality.pdf

#4: http://blog.avidex.com/telemedicine-a-428-million-silver-bullet/

#5: http://blog.avidex.com/the-telephone-bill-you-actually-want/

#6: http://blog.avidex.com/just-browsing-webrtc-for-healthcare/

#7: http://blog.avidex.com/what-is-it-and-why-is-it-good-for-healthcare/

Bob Higginbotham

About Bob Higginbotham

Bob Higginbotham, CTS-I, CTS-D, is the Avidex National Manager of Healthcare AV. Bob has spent his 30 year career in leadership positions in the AV industry including extensive design and build work in healthcare facilities. He owned and operated a successful AV business in Texas with multiple offices in several cities where he managed a staff of over 100 employees. Bob has served as a technical consultant for a major AV manufacturer, led the technical sales team for a national video conferencing provider and provided technology auditing services for several private education facilities. He has a unique working knowledge of audiovisual technology as well as multiple certifications in audio engineering, acoustics, AV design, CQT system commissioning and video transmission systems. Bob holds a BA in communications and has recently served as board chair for a large private school. He brings his years of technical knowledge and leadership experience to Avidex where he leads the national healthcare AV team. Contact Bob at bobh@avidexav.com